SEDRIC Concept Car By Volkswagen Makes Its Middle East Debut

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SEDRIC Concept Car By Volkswagen Makes Its Middle East Debut


Volkswagen Group showcased Sedric (Self-Driving Car) to visitors from 11-13th September on the Dubai Land Department stand. The concept vehicle has been presented at various world shows the first one being Group Evening in Geneva on 6th March, followed by an appearance at Auto Shanghai April. The Concept Car is the hard work of engineers at Volkswagen as it has been developed from scratch for autonomous driving. Sedric gives a concrete insight into the innovative form of individual mobility that can be used by everyone but which can nevertheless be geared to personal needs and aspirations, which will be available at the touch of a button, easy, sustainable, convenient, and safe.


The Strategy

The biggest process of change in the history of the Volkswagen Group was launched with the future program “Together – Strategy 2025”. The end goal of the strategy is to pave way for one of the world’s best automobile manufacturers to become top global providers of sustainable mobility. The transformation of the core business and the new Mobility Solutions Divisions are the foundations for the growth of tomorrow.



The future holds for a scenario of fully automated vehicles that will grow the mobility experience and touch human lives. A mobility concept based on intensively used vehicles will take up less space, will consume less energy, and will be safer and more sustainable at the same time. The concept offers tailor- made mobility for everyone along with being a convenience for adults and children, retirees and people with physical disabilities, city people who do not have their own car or a driving license, and visitors in a new city who want to get from A to B in a convenient mobility setting.

The First Concept Car of the Group

The first Concept Car from the German Automaker, which is also the first vehicle in the group to have been created for level 5 of autonomous driving, a level where a human driver is not required. Sedric was brought to reality in cooperation with the hard working teams of Future Center Europe of the Volkswagen Group in Potsdam and Volkswagen Group Research in Wolfsburg.



The mobility experience

The human mind is always wanting to innovate and evolve and the next step in this direction is the individual mobility for everyone is linked to a universally usable vehicle. The Volkswagen OneButton is the link between the user and Sedric. It is the key to a completely new mobility experience. Technology is wonderful as a single touch of the button guarantees mobility for everyone, anytime, and anywhere. Great for people with impaired vision as the control element consisting of a button to press and a ring indicating Sedric’s arrival time with the various form of signals including vibrations that guides a person with impaired vision to the car.



A friend and companion for the family

The innovative control element functions as a universal mobility ID operating worldwide with an integrated mobile receiver, GPS, and compass to locate the vehicle. It helps in scenarios such as business trips, or chilling at a holiday resort, not much effort is required just press a button and Sedric drives up as an autonomous shared mobility vehicle.



As a shared mobility vehicle Sedric could be part of the fleet of the Volkswagen Group’s mobility service provider. Also, it can equally be an owned vehicle that is individually configured of one of the Volkswagen Group’s brands. Volkswagen is confident that many people will continue to want their own automobile in the future. A new automobile that is highly efficient and always available that carries out functions independently. Sedric is a personal assistant that will take the children to school and then take their parents to the office, look independently for a parking space, collects shopping that has been ordered – all at the touch of a button, with voice control or with a smartphone app – fully automatically, reliably and safely.


The User Experience

The goals defined when developing Sedric were equally clearly defined as the entire mobility system: consistent reduction, very simple operation, completely intuitive handling. To call the Sedric just press the Volkswagen OneButton specifically at the time indicated in advance. Sedric recognizes its user and the two-part door opens. The opening is wide and high, making it easy for passengers to get in even with luggage. Highly practical with plenty of room for bags and suitcases in the generously proportioned interior.



Talks like an Assistant

Imagine talking to your car because that is what you can do with Sedric. Passengers can talk to Sedric about the destination, how to get there, the driving time, the current traffic situation, perhaps even a short break on the way, they can even talk to Sedric it is like a virtual human being. While you are on the road, you can choose exactly what you want to do. The windscreen is a big OLED screen with augmented reality and serves as a communication and entertainment center – but passengers can also close their eyes, sit back and relax.

The Design Experience

The language of design used to create Sedric is friendly and empathetic and immediately generates spontaneous trust. Beautiful aesthetics as it conveys a robust character, safety, and reliability with muscular flanks and stable roof pillars. The two-part swing door extends up into the roof. The large opening allows passengers to enter and alight from the vehicle comfortably and with ease.

The body concept is made up of compact dimensions where there is an opportunity to have a hugely proportioned interior. Sedric does not have the classic proportions of an automobile as it lacks elements like bonnet or shoulders.

The new engineering structure has made this monolithic, basic body possible. Sedric is a thoroughbred electric automobile. The battery pack is flat and has been made to place between the axles and the compact electric motor is located at the level of the wheels. The compact overhangs at the front and rear has the systems like air-conditioning or the electronic intelligence of the self-driving system.



The Welcome Home Feeling

New intelligence and new efficiency can be perfectly associated with the Sedric’s image as the key difference to all other current automobiles are tangible in the interior. Sedric has the Self-Driving System as a driver, which eliminates the need of steering wheel, pedals, and cockpit. The super comfortable experience that gives a home feeling that permits a completely new sense of wellbeing in the vehicle. Sedric is a comfortable lounge on wheels, equipped with carefully selected materials. One example of this is the birch leather used to upholster large surfaces. It is a natural material, which is pleasurable to touch.


Electric vehicles are very spacious and the same case with the design of the interior that has optimum use of the floor area of the vehicle. The two rear seats act as a very comfortable couch. Fresh air to breathe and a good air-conditioning system is ensured in a particularly ingenious design. Environment-friendly as the green technology is present in the car with air-purifying plants placed in front of the rear windscreen enhance the effect of generously dimensioned bamboo charcoal air filters. A view is present in the car with a large window that creates contact with the outside world and even the large, high-resolution OLED screen is transparent and allows passengers to look out at the front.


This new innovation makes for a perfect next-gen vehicle that can be soon seen hitting the roads. It is very helpful as it will prove out to be a help to the ones in need and also a luxury element.


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